Sample
Dear Hiring Manager,
I am applying for the Digital Marketing Executive role. Over 2 years I have grown organic traffic for an e-commerce brand through on-page SEO and steady content, and managed monthly ad budgets with a focus on cost per lead.
In my current role I grew organic traffic to the blog by fixing on-page SEO and publishing 40 articles. I would bring the same care to your team, along with strengths in SEO, Search ads and Social media marketing.
Thank you for your time. I would be glad to talk about how I can help. I can join within 30 days.
Yours sincerely,
Sample Candidate
What to highlight
- Channels owned (SEO, ads, social, email)
- Metrics improved
- Budget handled
Who you may be writing to
- Brands and D2C companies
- Agencies
- E-commerce
- SaaS
- Media
Tips
- Name the exact role and where you saw it.
- Pick 2 results that match the job post and give numbers.
- Do not repeat your whole resume.
- Keep the tone polite and simple.
Recruiters often read the letter only after an ATS (applicant tracking system, the software many employers use to store, search and filter resumes) has shortlisted your resume, so use the job post’s key skills in both.
Resume examples for this field
Frequently asked questions
How do I start a marketing cover letter?
Name the role and give one line on why you fit, as in the sample above.
Should I mention salary?
Only if the job post asks. Otherwise discuss it later in the process.
How do I end the letter?
Thank them, say you would like to talk, and mention your notice period if relevant.